VetSorcery QA Scorecard

Agent Name:

Call Date:

Prospect Clinic:

1. Hook Clarity (10 points)

Did agent use clear, compelling hook: "We help clinics stop missing urgent calls—without adding staff"?

10: Perfect hook, immediate attention • 7-9: Good hook, minor tweaks • 4-6: Unclear benefit • 0-3: Generic/confusing opening

2. Discovery Depth (15 points)

Asked 2-3 qualifying questions and uncovered specific pain points about call handling?

13-15: Excellent discovery, specific pains identified • 10-12: Good questions • 6-9: Basic discovery • 0-5: Minimal/no discovery

3. Mirroring & Empathy (10 points)

Acknowledged prospect's challenges and showed understanding of their situation?

10: Excellent rapport, genuine empathy • 7-9: Good connection • 4-6: Some acknowledgment • 0-3: No empathy/rushing

4. Tailored Benefits (15 points)

Connected VetSorcery benefits directly to prospect's specific pain points?

13-15: Perfect customization to their needs • 10-12: Good tailoring • 6-9: Generic benefits • 0-5: No customization

5. Proof Drop Usage (10 points)

Used 1-2 proof points effectively (built with vets, same-day setup, case results)?

10: Perfect proof timing and relevance • 7-9: Good use of proof • 4-6: Some proof mentioned • 0-3: No credibility building

6. Clear Assumptive Close (15 points)

Used assumptive language and asked for specific next step (pilot signup/setup time)?

13-15: Confident, assumptive close • 10-12: Good close attempt • 6-9: Weak/tentative ask • 0-5: No clear close

7. Objection Handling (15 points)

Handled objections smoothly using battlecard responses and redirected to close?

13-15: Excellent objection handling • 10-12: Good responses • 6-9: Basic handling • 0-5: Poor/no objection management

8. Next Step Secured (10 points)

Secured concrete next step (pilot signup, setup call, follow-up appointment)?

10: Clear commitment with date/time • 7-9: Soft commitment • 4-6: Vague next step • 0-3: No follow-up secured

Overall Score

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Strengths (What went well?)

Development Areas (Focus for next calls)

Next Call Goal